Why Jam Today?

The phrase comes from Lewis Carroll’s “Through the Looking Glass”. Alice visits the White Queen who offers her jam tomorrow if she will work for her (but she can’t have any jam today). 


Poor Alice finds this dreadfully confusing but the queen’s rule is that there can only be “jam yesterday and jam tomorrow but never jam today”.


It refers to a reward that never comes and a promise that can’t be kept.

Here at Jam Today we don’t believe any business should have to wait for results. Our rule is that you can have jam today, and lots of it.


Call us now to find out more.

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